PPC ROI Calculator

Calculate your PPC return on investment, CPC, CPA, and ROAS instantly. Works for Amazon PPC, Google Ads, and Facebook Ads. 100% free.

Campaign Details

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Profitable
$840.00
Net profit from ad spend
ROI
56.0%
ROAS
2.80x
CPA
$12.50

Performance Breakdown

Cost per Click (CPC)$0.50
Click-Through Rate (CTR)Add impressions above to calculate CTREnter impressions for CTR
Conversion Rate4.00%
Cost per Acquisition (CPA)$12.50
Break-even CPAMax CPA before you lose money$19.50

Revenue & Profit

Revenue from Ads$4,200.00
- Cost of Goods Sold$1,860.00
- Ad Spend$1,500.00
Net Profit$840.00
ROI56.0%
ROAS2.80x
ROAS above 1x means your ads generate more revenue than they cost. A positive ROI means you're profiting after all costs including COGS and fees.
AI Insight

Your ROAS of 3.2x is solid, but your CPA of $12.40 is trending up 18% vs last month. Two of your campaigns are dragging the average — pausing the bottom performer could improve overall ROAS to 4.1x and save $340/month.

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Revenue
$17,438
Total Fees
$23,859
Net Profit
$30,787
Avg Margin
34.2%
SKURevenueFeesProfitMarginStatus
WG-BLK-001$4,230$1,240$1,89044.7%Healthy
KB-WHT-042$3,810$1,670$98025.7%Healthy
HD-RED-118$2,950$2,100-$320-10.8%Alert
SP-GRN-205$5,120$1,890$2,03039.6%Healthy
BT-BLU-033$1,680$1,420-$90-5.4%Alert

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