E-commerce ROI Calculator
Calculate your true e-commerce return on investment. Factor in every cost to find your real profit and break-even point. 100% free.
Investment & Revenue
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$
Monthly Costs
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Time Period
Positive ROI
548.0%
Return on Investment over 12 months
Monthly Profit
$2700.00
Profit Margin
33.8%
12-Month Projection
Total Revenue$96,000.00
− Initial Investment$5,000.00
− Product Costs (12mo)$33,600.00
− Platform Fees (12mo)$4,800.00
− Marketing Spend (12mo)$14,400.00
− Shipping Costs (12mo)$7,200.00
− Other Overhead (12mo)$3,600.00
Total Costs$68,600.00
Total Profit$27,400.00
ROI548.0%
Break-Even MonthMonth 2
ROI = (Total Profit / Initial Investment) x 100. Break-even month is when cumulative monthly profit exceeds your initial investment.
AI Insight
At your current trajectory, you'll break even in month 4, but your shipping costs are 22% of revenue — nearly double the industry average of 12%. Switching to a 3PL or negotiating carrier rates could accelerate break-even to month 3 and add $2,400/year to profit.
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Revenue
$24,355
Total Fees
$4,447
Net Profit
$11,561
Avg Margin
34.2%
| SKU | Revenue | Fees | Profit | Margin | Status |
|---|---|---|---|---|---|
| WG-BLK-001 | $4,230 | $1,240 | $1,890 | 44.7% | Healthy |
| KB-WHT-042 | $3,810 | $1,670 | $980 | 25.7% | Healthy |
| HD-RED-118 | $2,950 | $2,100 | -$320 | -10.8% | Alert |
| SP-GRN-205 | $5,120 | $1,890 | $2,030 | 39.6% | Healthy |
| BT-BLU-033 | $1,680 | $1,420 | -$90 | -5.4% | Alert |
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